Oftentimes whenever someone mentions yet another social media platform, we cringe at the thought. Many have come and few have stayed. Will Periscope be the one to prove the test of time? How can I use Periscope to better my business and grow more traffic and increase my earnings in the process?
These bloggers have found some pretty creative ways to use Periscope in their business and if you pay attention you’ll find they have some great ideas that most any business can benefit from.

Krystal Chiarolla | Brought to You by Mom | Periscope handle: @Brought2UbyMom | Twitter

I am using it currently to help promote my YouTube Channel as well as my blog. I’m finding it useful in interacting more with my current audience and a newer audience to drive traffic to my YouTube Channel by simply mentioning it. I also have found that by mentioning related videos to my broadcast, it seems to help to drive traffic back to YouTube. I’ve also received video requests through Periscope chats on each broadcast.

I highly recommend checking out using IFTTT app to add an image (note her image above) to your Facebook every time you go live. There are a few to choose from, but the image specific ones are noticed. Every time I go live, there is a hashtag that activates from my Twitter account to post a photo on my Facebook. Genius recipe that was created!

Billie Hillier | Growing My Blog | Periscope Handle: @billiehillier | Twitter

I have a schedule published so followers know the topics I will be speaking on each day. Followers can search my #Bloggerscopes hashtag (registered and I bought the domain) to find out the latest info, etc. I also created a special sub list for these followers to send them tools I mention in my Scopes that are only available to Scopes subscribers.

Aunesty Reikofski | Temporary Tourist | Periscope Handle: @Aunesty | Twitter

I have been using Periscope while photographing fireworks at Disney World so my followers can ask tips and tricks for taking firework photos.  For me Periscope is a great tool in showing other photographers what my shooting process is and to hopefully help new photographers learn how to get the shots they want.

Susanna Barbee | Zealous Mom | Periscope Handle: @susannabarbee | Twitter

Right now I am using Periscope to build my following and experiment with different tactics. One main thing I’ve learned is that Periscope is very interactive. Viewers like narration with the videos. It’s cool during a video to have people respond and ask questions, and then all viewers can hear the feedback. I recently broadcasted a Periscope video from Old Town Alexandria, VA (outside of DC) when visiting family, and I had viewers from Turkey asking questions. So cool! I love Periscope and have big plans for it in my future!

Candy Tai | Mommypalooza | Periscope Handle: @mommypalooza | Twitter

I offer blogging tips for seasoned and new bloggers; brand/campaign un-boxing shares; tips for direct sales consultants and bloggers who are in direct sales businesses.

Shelley VanWitzenburg | Sweep Tight | Periscope Handle: @teenybod | Twitter

Periscope allows us to share our live reactions to opening new products and using them for the first time. Or, our favorite so far, using my waterproof phone to capture our faces and screams as we went down some terrifying waterslides together! It’s the best way to share life–when it’s live! So always be ready and use hashtags that make sense when sharing with Twitter to gain exposure.

[bctt tweet=”#PeriscopeTip Use hashtags that are relevant on Twitter to gain exposure. ~@teenybod “]

Heather Lopez | I Love Family Travel | Periscope Handle: @ILvFamilyTravel | Twitter

As a family travel blog, Periscope is a great way to bring people along with us for the journey. We recently used it to broadcast during our trip to New Orleans. We got to march in a 2nd line parade from the beginning, which I am told is rare, and we were able to share this experience live with others We also used it for part of our tour of Mardi Gras World. I think it’s great for sharing travel experiences and if you plan & share your broadcasting schedule, promote it in advance, and respond to comments during it, you can really build up your audience. Because it is live, you don’t have a chance to edit or take things back, so it is wise to make sure you have good lighting, a separate microphone if possible, and good wifi. Above all, I encourage people to just go for it. Even if only 1 person is watching, you have still made their day and brought them along on an experience they might never have had. It also saves money for others because they can get a feel for things, and even see if it is something they would invest it for themselves before actually spending money on it.

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Tonia L. Clark

As the founder of Why Not Mom; a unique online directory of mom-owned boutiques and mom-invented products, Tonia has strived to create a unique organization of female business owners, creating a diverse network that assists each other in driving more business to one another, in addition to providing tools and resources to achieve success in their business endeavors. It is her passion to make Why Not Mom the world’s largest online directory of women-owned businesses in the pursuit of strengthening families and supporting small business owners worldwide.

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